Dallyce Macas’ career has spanned 25 years in the travel industry. Dallyce is a recognized authority on industry trends through her work with the consumer and trade media. Dallyce assists global travel organizations with devising and implementing strategic plans. Learn more at www.about.me/dallyce.
Women make up the majority of travellers who are seeking authentic, enriching learning experiences when on holiday. According to the Adventure Travel Trade Association (ATTA) study in March 2012, females make up 52% of the experiential travel customer.
This may come as a surprise to those that think of experiential travel as a right of passage for strapping young males in their 20’s who travel to remote destinations with their worldly belongings on their back. However, a growing trend over the past 10 years has been confirmed. Women who are between the ages of 41 – 60 make up the majority of active travellers, those with a thirst for discovery.
Should this be a surprise? Not really. Successful women often cite that the enrichment gained from travelling abroad, immersing themselves in another culture, a sport or learning experience is a major influence on their lives.
What is a surprising trend is how many of these experientialists are prepared to travel solo. The ATTA survey suggests that almost 20% of the travellers are taking the journey without a significant other, friend or relative.
The active female traveller is doing the trip solo by choice. It may just be the ultimate indulgence. You are at liberty to fully indulge in your passion, with other participants who share the same single-minded focus. This is a luxury. Simply put, there is no dependency to ensure your travelling partner is engaged and entertained.
Solo women travellers suggest that their strongest relationships have been formed while experiencing an activity they are passionate about. More often than not, these women continue to stay connected to their adventure companions, and will repeat trips with these new found soul mates in the future.
Pursue your interests vigorously and frequently. Engage in your passion. Solo or with a group, the mental and physical health benefits provide a tremendous return on the investment.